Upcoming Webinars – October 2019

Top 4 Considerations When Selling or Closing a Business

Thursday, October 3, 2019 from 1pm to 2pm EDT

出售或关闭企业对企业主来说是一个独特的时期. 对企业主来说，这可能意味着一大笔支出和重大转变, employees and customers.

In this webinar, MyCorporation首席执行官Deborah Sweeney将在出售企业时介绍关键的法律和商业考虑因素.

The webinar will cover these factors:

1. Is your business in good standing?

-法律文件管理是否得当，保险和营业执照是否完好?

-考虑评估你的商业文件的当前状态，作为你下一步出售或关闭你的企业的一部分.

2. Evaluate the intellectual property and goodwill value.

-Have you protected your intellectual property?

-What goodwill value do you have in your business?

-What is your customer base and value of partners?

3. Is this the right time and will you get the right price?

-Can you pay outstanding debt, if any?

-评估行业内其他竞争对手-确定价值和出售/合并的机会.

4. Communication is key.

-确保与你的员工沟通你的战略和下一步.

-确保与客户和/或合作伙伴分享细节的时机合适.

-确保收购方了解后续步骤，以保持平稳过渡.

http://readytalk.webcasts.com/starthere.jsp?ei=1258414&tp_key=400cac01fe&sti=score-eventpage

Financial Management for Small Business

Wednesday, October 9, 2019 from 11am to 12 noon EST

小型企业财务管理模块将带你迈出重要的第一步，为你的企业建立一个更好的财务未来.

After completing this training, you will be able to:

解释财务管理的概念以及为什么它对小企业很重要.
Identify financial management practices, rules, and tools that are commonly available to a small business.
Explain the most common financial statements.
解释这些财务管理实践、规则和工具是如何工作的.
Explain financial management basics for a small business.
Importance of cash flow management.
解释初创企业和成长型企业融资的基本知识.

http://www.eventbrite.com/e/webinar-financial-management-for-small-business-tickets-73457099161

Finance your business with ACCION - a nonprofit Micro Lender

Wednesday, October 16, 2019 from 11am to 12 noon EST

这个由小企业管理局(SBA)赞助的网络研讨会将向您介绍ACCION, 美国最大的全国性非盈利借贷网络. ACCION帮助小企业主获得资金和教育. Accion offers affordable business loans from $1,000 to $250,000, complemented by in-depth guidance, coaching and an entire support system of peers, mentors and resources. 参加这个1小时的网络研讨会，了解更多关于Accion的融资机会.

http://www.eventbrite.com/e/webinar-finance-your-business-with-accion-a-nonprofit-micro-lender-registration-71804419953

Grow with Google - Spruce Up Your Holiday Marketing Plan

Wednesday, October 16, 2019 from 11:45am to 1:15pm EST

美化您的假日营销计划加入谷歌并不断6686体育集团官网的年度假日直播. Prior to this workshop, small businesses should visit Google.com/smallbusiness to create an action plan for themselves. 在我们深入研究三种接触客户的方法时，将您的社区聚集在一起, just in time for the holiday shopping rush. 主题包括:谷歌我的企业列表在线广告电子邮件营销.

http://clients.sbdcmichigan.org/reg.aspx?mode=event&event=120390021

Startup Success Virtual Conference 2019

Thursday, October 24, 2019 from Noon to 5pm EST

这个为期半天的会议完全在线进行，公众可以免费注册. 参加这个激动人心的会议，学习如何成功地启动和发展自己的小企业. 这个虚拟活动将提供:由行业专家领导的独家教育网络研讨会, online business mentoring, prize giveaways, networking opportunities, and free business resources. 在舒适的家里或办公室里，你就可以获得作为一个小企业主成功所需的信息.

Link to agenda:

http://presentations.akamaized.net/FileLibrary/2805/19/2019-StartupSuccess_VC_Agenda-081919-rev1.pdf

Register here:

http://onlinexperiences.com/scripts/Server.nxp?LASCmd=AI:4;F:QS!10100&ShowUUID=D5EF72CD-7056-4B8C-9FCF-F7F8FF1333CE&AffiliateData=Popup

Link to individual classes:

http://www.score.org/live-webinars

Laser-Targeting Your Audience for the Busy Solopreneur

Thursday, October 31, 2019 from 1pm to 2pm EST

通过有机营销来接触和吸引你的目标受众几乎已经消失了. Without the bandwidth to become a social media expert, and operating on a limited budget, what are you supposed to do?

Targeted digital advertising via platforms such as Facebook, YouTube, Instagram, 或者LinkedIn可以有效地创造公平的竞争环境，而不会让你倾家荡财，也不会有巨大的学习曲线.

In this session, 数字营销和营销教练Dan Harris将解释如何有效地使用数字广告活动，无论你的目标受众在哪里，无论你是精明的还是广告“新手”。.

Here’s what you’ll learn:

了解你的受众，决定使用哪个渠道或平台
版权:如何优化你的广告文案，以获得关注和转化
目标定位:最强大的关键是找到你想要的人，并花费更少
How to best use your advertising budget (even small one)
Crafting an effective Call-To-Action to drive results
分析:决定什么是有效的最好方法(不需要成为一个书呆子)
Why re-targeting is your secret weapon to increase conversions, drive down ad costs, and your competitors don’t know about